Privacy policy

Who is responsible?

This information covers demandit.se and enquiries sent to us. Last updated 15 September 2026.

The data controller is Demand IT AB, Swedish company registration number 559488-0105, Persikogatan 81, 165 62 Hässelby, Sweden. Contact us at kontakt@demandit.se or 08-880 922.

When you contact us

We use the information you provide to respond to your enquiry and discuss working together. This may include your name, contact details, company and message. In the contact form, name, email address and message are required. Company and phone number are optional. If you attach a floor plan or another document, that file is also sent through Web3Forms with your enquiry. Attachments are optional and used to assess your requirements.

For business enquiries, our legitimate interest is communicating with businesses that ask about our services. Only provide information needed for the enquiry. Do not include passwords or sensitive personal data.

Statistics and advertising measurement

Website statistics with Google Analytics and measurement of Google Ads results run from your first visit until you decline. Declining in the cookie notice turns both off; the Google measurement tag is then not loaded and no analytics requests are sent. The website and contact forms still work. We do not use this measurement for personalised advertising or remarketing.

Statistics include, for example, page views, contact-link clicks and confirmed enquiries. Form contents, names, email addresses, phone numbers and attachments are not sent to Analytics. Our measurement code limits the page address to its path and approved campaign parameters.

While advertising measurement is active, Google can associate an ad click with an enquiry. Click IDs, campaign information and technical Analytics IDs may then accompany your enquiry to us through Web3Forms. A random reference ID lets us follow up without sending your contact details to Analytics. Advertising attribution is stored in your browser for up to 90 days. We may use it to assess whether an enquiry led to a relevant project.

Your choice is stored locally for up to 180 days. Use Cookie settings in the footer to change it. Declining stops further measurement and removes the website's Google measurement cookies. Earlier data is not automatically deleted; contact us to request deletion. When you allow advertising measurement in Cookie settings, we also use the OpenAI measurement pixel for ads in ChatGPT. It records page views and successful enquiries with a random event ID. OpenAI can associate an event with an ad using a click identifier stored in your browser. We do not send names, email addresses, phone numbers, messages or attachments to the pixel, and do not use automatic matching of contact details. This pixel only loads after your explicit choice to allow advertising measurement. Decline in Cookie settings stops further pixel measurement and removes its stored click identifier. The click identifier is stored locally for up to 30 days. Read the OpenAI privacy policy.

Services that process information

Cloudflare delivers this website and may process technical information, such as IP addresses and request details, to provide and protect it. When you submit a contact form, the information passes through Web3Forms to our email. Google processes website statistics and advertising measurement until you decline.

Providers may process data outside the EU/EEA. Web3Forms states that it operates from India and uses safeguards including Standard Contractual Clauses for relevant transfers. Read the Web3Forms privacy policy, Cloudflare privacy policy and Google privacy policy. Contact us for information about safeguards relevant to your enquiry.

How long information is needed

Retention depends on whether a conversation is still active, whether it leads to a contract and whether information is needed for legal obligations or to handle a claim. Personal data should not be kept longer than its purpose requires. Contact us to ask about retention of your data or request erasure.

Web3Forms states a maximum retention period of three years for form submissions, unless a shorter plan period applies or data is deleted earlier. Our email has separate retention practices. Event and user data in Google Analytics has a 14-month retention period; aggregated standard reports are not subject to the same limit. The cookie-notice choice lasts up to 180 days; this is different from retention of collected analytics data.

Your rights

You can request access to your personal data and correction of inaccurate information. You can also request erasure or restriction, object to processing based on legitimate interests and, where applicable, request data portability. The rights that apply depend on the processing and its legal basis.

Write to kontakt@demandit.se to exercise a right or ask a question. You can also complain to the Swedish Authority for Privacy Protection, IMY.